The highly anticipated Asia Pacific Coatings Show 2025 was successfully held at the Bangkok International Trade and Exhibition Center (BITEC) from Sep. 3rd to 5th, 2025. Chesir, a professional supplier of pearlescent materials under Global New Material International, showcased a number of star products at booth 3F41, exploring cutting-edge technologies and discussing development opportunities with colleagues in the global coatings industry and achieving a perfect conclusion.
Let’s take a look back at the wonderful moments of the exhibition!
The Asia Pacific Coatings Show, an international event focusing on coatings and coating technology, brings together leading companies and professionals from the coatings industry in the Asia Pacific region and around the world. During the exhibition, Chesir booth, with its rich product categories and application demonstrations tailored to paint scenarios, attracted many visitors to visit and exchange ideas.
A number of core products on display drew lots of attentions, and each series precisely matched diverse demands with its differentiated advantages:
Gold Series:
With high color concentration, strong metallic texture and excellent glittering effect as its core highlights, it successfully attracted extensive attention from customers in the decorative coatings and industrial coatings fields and became a popular product on the exhibition;
Chameleon Series:
With its unique glossiness，color-changing properties and excellent weather resistance, it can precisely adapt to the demands of high-end scenarios such as automotive coatings and specialty coatings, providing strong support for high-demand coating solutions;
Chinese Red Series:
With vivid tones such as orange-red and bright red, combined with excellent dispersion, it brings new solutions for artistic creation and space beautification scenes.
During the three-day exhibition, Chesir team engaged in frequent and in-depth interactions with exhibitors and professional visitors from around the world. The team not only presented to industry peers the diverse and innovative application scenarios and technological advantages of pearlescent materials in the field of coatings, but also precisely collected specific demands for product performance optimization and application scenario expansion in different regional markets through face-to-face in-depth negotiations, and simultaneously built a long-term communication bridge with coating enterprises in the Asia-Pacific region, laying foundation for precise matching of regional market demands and deepening of regional cooperation in the future.
In addition, by deeply engaging in cutting-edge industry exchanges, Chesir team accurately captured the core development trends of “high performance, personalization, and greenness” in the coatings industry, clarifying the core direction for the company’s subsequent product research and development iteration and technological innovation upgrade.
The Bangkok trip provided a practical platform for Chesir to accelerate its expansion into the Asia-Pacific coatings market and enhance mutual understanding with industry partners. In the future, the company will continue to focus on pearlescent materials, inject new impetus into the innovative development of the coatings industry with more advanced technology and better quality products, and look forward to working with more partners to create new glories for the coatings industry!